Product Launch

v1.0.01080×1350

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Product Launch — Free Announcements Social Post Template

Announcements · v1.0.0 · Updated 2026-10-16 · Instagram, Facebook & X · HTML + CSS

CategoryAnnouncements
Tagslaunchsaasscreenshotdarkgradient
Sizes4:5 · 1080×13501:1 · 1080×10809:16 · 1080×192016:9 · 1600×900
Updated October 16, 2026

What's included

Features

"New" badge, headline, tagline and call to action
Screenshot frame with accent glow, anchored to the top of the image
Accent gradient placeholder when no screenshot is uploaded
Dark violet background with a radial glow behind the product
Two-column layout automatically on the 16: 9 landscape size
Product name highlights with *asterisks*
Headline and tagline shrink to fit
All four sizes; PNG, JPEG, ZIP or HTML export

About this template

Product Launch — Free New Product Announcement Post Template

Product Launch social post template: A dark violet launch post with a "New" badge, product headline, tagline, a glowing screenshot frame and a call to action.

Product Launch is a free announcement template for SaaS products, apps and new features. A bright "New" badge, a big headline, a short tagline and a call to action sit above a glowing screenshot frame that rises from the bottom of the post.

Show the product, not just words

Upload a screenshot of your dashboard, app screen or landing page and it fills the frame, anchored to the top so the most important part of the UI stays visible. The frame has a soft border and an accent-coloured outer glow, drawn with CSS box-shadow, so even a plain screenshot looks premium. Without a screenshot the frame shows an accent gradient, so the post still works.

Dark, high-contrast styling

The background is a near-black violet with a large radial glow coming up from the bottom, which pulls the eye towards the product. The headline uses Plus Jakarta Sans at 800 weight with tight tracking. Colour the product name with *asterisks* ("Meet *Flowboard 2.0*").

Layouts per size

On portrait, square and Story sizes the copy sits on top with the screenshot below. On the 16:9 landscape size for X, the layout switches to two columns, with the copy on the left and the screenshot bleeding off the right edge. Long headlines shrink to fit.

Launch week set

Use it with We're Live for launch day, Countdown for the days before, and Milestone when the signups come in.

Why use it

Why Use the Product Launch Template

▣
Shows the actual product
A glowing frame makes any screenshot look premium, and showing the real interface converts better than words alone.
⇆
Adapts to each network
It switches to a two-column layout on the 16:9 size for X automatically, so one design covers every network on launch day.
★
Part of a launch kit
It matches the Countdown, We’re Live and Milestone templates, so the whole launch week looks consistent.

How it’s different

How It’s Different From Canva-Style Templates

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Real HTML and CSS, not a locked image
Canva-style templates only give you an image. These are plain HTML and CSS you can copy, download as a .html file or fork into My Code, then reuse on a website, in an email or in your own design system.
◍
Private by design
Text and photos never leave your browser. Images are drawn locally on a canvas, so client photos and unreleased product screenshots stay on your device.
⇲
Every size from one design
Layouts use relative units, so one design exports as an Instagram portrait post, a square, a Story and a 16:9 X post, or all four at once as a ZIP.
✓
Free, with no account or watermark
No sign-up, no premium-only templates, no watermark and no download limits. Edits are saved in your browser for next time.
Aa
Text that always fits
Long headlines shrink step by step instead of overflowing, and Story layouts keep text clear of Instagram’s buttons. Most template editors leave both to you.
v1
Versioned templates
Each template has a version number and an update date, and the exported HTML records which version you used, so you can tell when a design changes.

Step by step

How to Use

  1. 1
    Pick the sizeChoose Portrait 4:5 (the Instagram feed default), Square, Story / Reel or Landscape 16:9 for X. Product Launch opens at 1080×1350.
  2. 2
    Edit the textClick any text in the preview, or use the fields on the left (badge, headline, tagline, call to action and more). Wrap words in *asterisks* to colour them.
  3. 3
    Add your imagesClick a photo area in the preview or use Images to upload your product screenshot. Images stay in your browser.
  4. 4
    Match your brandApply one of 12 palettes or set exact colours with the pickers, then choose heading and body fonts.
  5. 5
    Download or take the codeDownload a PNG or JPEG at full size, download every size as a ZIP, copy the HTML, or fork it into My Code to keep editing.

Real-world uses

Common Use Cases

🚀
SaaS and app launches
Announce a new product with its real dashboard screenshot in the glowing frame, a one-line tagline and a "Try it free" call to action.
✨
New feature announcements
Show the new screen or setting in the frame, put "New" or "Just shipped" in the badge, and name the feature in the accent colour.
🐱
Product Hunt launch day
Post the landscape version on X and the portrait version on LinkedIn and Instagram, each pointing people to your launch page.
📦
Version and major updates
Mark a 2.0 release or a redesign with the version in the headline and a before-unseen screenshot, a clear visual signal that something changed.

Got questions?

Frequently Asked Questions

Open the Product Launch template, upload a screenshot, write the badge, headline, tagline and call to action, choose colours, and download. The 16:9 size switches to a two-column layout for X automatically.

Any size works. The image is cropped to fill the frame and anchored to the top, so a full-width screenshot of your app or website shows its header and main area. Uploads are resized in your browser and never sent to a server.

Yes. Change the badge to "New feature" or "Just shipped" and show the feature screen in the frame.

Countdown for the days before launch, We're Live for launch day, and Milestone to celebrate the first users or sales.

Portrait post 1080×1350 (4:5): Instagram feed (recommended), Facebook feed, X portrait. Square post 1080×1080 (1:1): Instagram, Facebook and X feeds. Story / Reel 1080×1920 (9:16): Instagram and Facebook Stories, Reel covers. Landscape post 1600×900 (16:9): X feed image, Facebook landscape. Switch sizes in the editor and the layout adapts, or click "All sizes (ZIP)" to download every size at once.

Yes. "Copy HTML" and "Download .html" give you one self-contained file: the markup, all the CSS and links to the Google Fonts it uses. "Fork to My Code" saves an editable copy in the UI Snippets editor. The file records the template name and version (v1.0.0).

Yes. It is free for personal and commercial posts, with no sign-up and no watermark. Everything runs in your browser and nothing you type or upload is sent to a server.