Click any text to edit it right here · click an image or link to jump to its setting
- Replace the placeholder links: Header link, Reset link, Support link, Help centre link.
Password Reset Email — Free Responsive HTML Email Template
Transactional · v1.0.0 · Updated 2026-10-17 · Gmail, Outlook & Apple Mail · Dark mode
What's included
Features
About this template
Password Reset Email — Free HTML Forgot Password Template

Password Reset Email is a free, responsive HTML "forgot password" email template for SaaS apps, online stores and any product with user accounts. It has everything a secure reset email should have: a lock badge, a clear headline, the account the request is for, an Outlook-safe Reset password button, a one-time-use expiry note, a fallback link, optional request details and a "didn't request this?" message.
Designed to be trusted
Password reset emails are a favourite target for phishing, so people are right to be suspicious of them. This template is built to look legitimate: it names the account, says exactly when the link expires, shows the device, location and time of the request, and gives a calm "you can ignore this" message plus a link to your security team. It contains no marketing, which also keeps it out of the Promotions tab.
Request details, when you have them
Turn on the request details box to show the browser, approximate location and time of the request. It helps people spot attempts they didn't make. Turn it off if your system doesn't collect that information.
Works in every client
The layout uses nested tables and inline styles, the button is a VML "bulletproof" button for Outlook on Windows, and the full reset link is printed as text under it so people can copy it if buttons are blocked. A dark palette for Apple Mail, iOS Mail and Outlook.com, a hidden preheader and a plain-text version are included.
No unsubscribe link needed
Reset emails are transactional: the user asked for them. US CAN-SPAM doesn't require an unsubscribe link, so the footer shows the reason for the email, your address and a help link instead.
Edit it in your browser, then paste the HTML into Postmark, SendGrid, Amazon SES, Resend, Auth0, Supabase, Firebase or Laravel and Rails mailers. Building the full account flow? See the Verify Email and Welcome templates.
Extend with AI
Take This Email Further With AI
Give this prompt to an AI assistant to write your own version of the Password Reset Email email: draft ten subject lines and preheaders, adapt the copy for a customer segment, translate it, convert it to MJML or React Email, or write the plain-text version. Then paste the result back into the editor above to check it in desktop, mobile and dark mode.
Prompt to recreate it
Copy this into your AI assistant of choice to build the effect from scratch, or as a jumping-off point for your own variant:
Create a responsive HTML email: “Password Reset Email”, a transactional email.
Purpose: A clear, secure password reset email: lock badge, headline, the account it is for, an Outlook-safe reset button, link expiry, a copyable fallback link, optional request details (device, location, time) and a reassuring "didn’t request this?" note.
Inbox text:
- Subject line: “Reset your Acme password”
- Preheader (hidden preview text): “Use the link inside to choose a new password. It expires in 60 minutes.”
Content, top to bottom:
- Message & button
- Request details
- Security note
Headline: “Reset your password”. Main button: “Reset password”.
Put the key facts first (order or account details, amounts, dates) in a clear summary, with no marketing clutter.
Build it like a professional email developer:
- Table-based layout, 600px wide on desktop and fluid on mobile (width 100%, max-width 600px).
- Inline CSS on every element, with one small style block only for media queries and dark mode (prefers-color-scheme).
- A bulletproof, Outlook-safe call-to-action button (padded table cell with a VML fallback), never an image.
- Colours: brand and button #6366f1, button text #ffffff, page background #eef0f7. Web-safe font stack with a fallback after the brand font.
- Every image has alt text and explicit width and height. Use PNG icons, never SVG, because Gmail and Outlook drop them.
- Hidden preheader text, a plain-text version, and a legal footer with the postal address, the reason the person is receiving it and a working unsubscribe link.
Finish with a short checklist of what to test in Gmail, Outlook for Windows, Apple Mail, mobile and dark mode.Want to tighten it up first? Run this prompt through the AI Prompt Studio to score it across 8 quality dimensions, catch anti-patterns, and tune the wording for Claude, ChatGPT, or Gemini before you paste it in.
Why use it
Why Use the Password Reset Email Template
How it’s different
How It’s Different From Other Free Email Templates
Step by step
How to Use
- 1Pick your email platformChoose Mailchimp, Klaviyo, HubSpot or Brevo under Merge tags so first names and unsubscribe links export in its syntax, or keep plain {{first_name}} tokens.
- 2Edit the contentFill in the message & button, request details and security note, or click any text in the preview to jump to its field. Switch the request details on or off.
- 3Add your brandUpload or paste your logo, set the brand colour and the light and dark palettes, pick fonts, or apply your saved brand kit.
- 4Preview and checkSwitch between desktop, mobile and dark mode, and fix anything the pre-send checks flag, such as placeholder links or missing alt text.
- 5Export or forkCopy the HTML into Postmark, SendGrid, Amazon SES, Resend or your own code, copy the plain-text version, download a ZIP with images, or fork it into My Code.
Real-world uses
Common Use Cases
Got questions?
Frequently Asked Questions
The account it applies to, one clear reset button, how long the link is valid, a copyable fallback link, a note that people can ignore it if they didn't ask for it, and a way to contact support. This template includes all of them, plus optional request details.
Use your email provider's or framework's variable in the "Reset link" field, for example https://yourapp.com/reset?token={{token}}. The fallback link under the button uses the same value automatically.
Short is safer. Many apps use 15 to 60 minutes, and the link should stop working after one use. Put the same time in the expiry note.
No. It's a transactional email the user asked for, so CAN-SPAM's unsubscribe requirement doesn't apply, and people shouldn't be able to opt out of security emails anyway.
It helps people notice reset requests they didn't make, which is often the first sign of someone trying to break into an account. Turn the section off if you don't collect that data.
It saves an editable copy of your Password Reset Email in My Code, the UI Snippets code editor: the email markup goes in the HTML panel and its CSS (mobile and dark-mode rules plus fonts) in the CSS panel, so you can keep refining the code and save your own versions.
Yes. It is free for personal and commercial email, with no sign-up and no watermark. Everything runs in your browser, and your edits are saved locally.